Divorce Coaches Academy

Shiny Object Syndrome: Are You Building Your Business or Losing Your Focus?

March 08, 2023 Tracy Callahan and Debra Doak Season 1 Episode 46
Divorce Coaches Academy
Shiny Object Syndrome: Are You Building Your Business or Losing Your Focus?
Show Notes

Trying to decide where to start or what to do next when it comes to your business can feel overwhelming at times. It's easy to see the latest shiny trend and lose focus.  Debra and Tracy discuss how to navigate this difficult process, how to simplify your approach, and how to know what's working in today's episode.

When it comes to trying to grow your business, we all tend to look for inspiration from people who are already where you want to be. The important word here though is INSPIRATION! Trying to do everything that person is doing is a surefire way to end up confused and tired.

KISS isn't just a great band, but a good reminder that sometimes less is more. I'm talking about "Keep It Simple Silly"!

It's easy to lose focus of your goal without a proper plan. It's like chucking spaghetti at the wall and seeing what sticks. How are you going to know what's making a difference in your business if you don't know which piece of spaghetti is making the impact?

A great practice to help with this is tracking your Key Performance Indicators (KPI's). Having data specific to each new approach you take will help you understand not only what's bringing in new clients, but how to better allocate your resources.

It's important to remember that new followers or business contacts does not equal new clients. Make sure that what you're doing with your business is bringing in NEW BUSINESS. Followers and contacts don't make you money!

Ask yourself this....are you just making yourself busy or are you getting results?

You can learn more about DCA™ or find out about any of the classes or events mentioned in this episode at the links below:

Website: www.divorcecoachesacademy.com
Instagram: www.instagram.com/divorcecoachesacademy
LinkedIn: www.linkedin.com/company/divorce-coaches-academy
Email: DCA@divorcecoachesacademy.com